In your role, do you engage in discussions with entrepreneurs about sustainability, innovation, or circularity? Then you will likely recognize this question: how do you conduct a productive initial discussion about sustainability without getting bogged down in technical jargon, but still making an impact?

The Discussion Guide

During this webinar, you will find answers to these questions based on the Discussion Guide for Sustainability, Innovation, and Circularity. You will also discover how to apply this guide in practical conversations with companies. The discussion guide has been specially developed for professionals who assist entrepreneurs with sustainability, such as innovation brokers, industry managers, regional managers, intermediaries, and front-line advisors. In the webinar, we explain how the guide helps to make sustainability concrete and tangible in an initial exploratory conversation.

This is what you can expect

You will learn how to use the conversation guide to:

• explore with the entrepreneur what circularity can mean for the company;
• gain insight into motivations, opportunities, and potential obstacles;
• formulate the entrepreneur's request for assistance more clearly;
• inspires entrepreneurs with concrete starting points for circular entrepreneurship.

After this webinar, you will know how to effectively use the discussion guide to initiate and deepen the conversation about innovation, circularity, and digitization.

For whom?

Innovation brokers, intermediaries, industry managers, regional managers, front-line advisors, and other professionals who engage with entrepreneurs in discussions about sustainability, innovation, and circularity.

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